Every Professional TRAINS! Doctors are developed through training, Teachers are made through training, and Sales people are made through training. One of the biggest issues we often find in salons and spas is the frustration staff, managers and owners experience when their products and treatments aren’t selling and when clients does not rebook!
The first reaction we get when we talk about selling is “I am not a sales person”. Wrong. We are all sales people. If we weren’t, we would not have friends, husbands, wives or jobs! Doctors, teachers, and each one of us has to “sell” our ideas and ourselves everyday to be successful. Selling is a skill set, and we can teach you how!
WHAT IS SOLUTION SELLING?
Solution selling is a sales method where we teach you to focus on the clients’ needs and wants to address the issue with appropriate offerings that might contain services and products (treatments, re-bookings and product sales), rather than just promoting a specific product for the sake of selling something, or losing a sale because you are promoting a product the client does not want or need.
THE IMPORTANCE PRODUCT KNOWLEDGE
Product knowledge is the most important tool for closing sales. It instills faith, trust, and respect in the client, which creates a positive customer experience. Having product knowledge is an essential sales skill, and by understanding your products’ features, it allows you to present its benefits accurately and persuasively. Clients respond to enthusiastic sales staff who are passionate about their products and eager to share the benefits with them.
THE ART OF CLOSING THE SALE
Closing is a make-or-break moment in sales. It’s the final verdict determining whether or not your efforts will amount to anything at all. Most sales people are too scared to ask their clients for the sale, and the moment the client object, they shy away and lose a sale. It is not always what you say, but how you say it, that can make all the difference.
I WANT TO BOOST MY RETAIL SALES
Fill in the form below and Fransolet will contact you with more information and training dates to help you boost your Spa or Salons retail sales fast!